Overview

Social Media Specialist

Job duties and responsibilities

Develop, implement and manage our social media strategy
Define most important social media KPIs
Manage and oversee social media content
Measure the success of every social media campaign
Stay up to date with the latest social media best practices and technologies
Use social media marketing tools such as Buffer
Attend educational conferences
Work with copywriters and designers to ensure content is informative and appealing
Collaborate with Marketing, Sales and Product Development teams
Monitor SEO and user engagement and suggest content optimization
Communicate with industry professionals and influencers via social media to create a strong network
Hire and train others in the team
Provide constructive feedback

 

Job requirements and qualifications

Social Media Specialist job description should contain the following requirements and qualifications:
2-3years of experience as a Social Media Specialist or similar role
Social Media Strategist using social media for brand awareness and impressions
Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices
Understanding of SEO and web traffic metrics
Experience with doing audience and buyer persona research
Good understanding of social media KPIs
Familiarity with web design and publishing
Excellent multitasking skills
Critical thinker and problem-solving skills
Team player
Good time-management skills
Great interpersonal and communication skills
BSc degree in Marketing or relevant field

MODE OF APPLICATION

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About Tezza Business Solutions Ltd

Tezza Business Solutions Ltd is a "niche” service provider of Software Development, Quality Assurance and Software Testing services. Tezza began its operations as Web Development company in 2000 in Overland Park, Kansas. Since then, we’ve evolved into a Services-oriented company who only engage in Product development as a value-add service to our customers who continue to appreciate our "Customer First” Service Delivery approach. Tezza opened its first office in Kenya in 2009 with a primary goal of building capacity of qualified software development and testing resources to work on outsourced projects from North America. Whilst we are partners and reseller of solutions today, our primary interest is in providing services; the products we sell are sold in conjunction with the services we provide. Since 2009, Tezza has grown in size and reputation with over 150 resources and offices in key 4 East and West African countries - Kenya, Nigeria, Tanzania and Uganda. Tezza has now become the #1 QA and Software Testing Company in East Africa providing services to companies within the Banking, Insurance, Healthcare and Telecommunication market verticals.