Trade Marketing Manager
Competitive Salary & excellent benefits package
Leading Trade Marketing Strategy Development to attain defined business objectives throughout product categories in Kenya you’ll:
Develop Country/customer 4p strategy and tactics in line with respective Head of Key accounts and build on global 4p strategy
Define and manage the trade marketing budget
contribute to category marketing plans with customers & category analysis and promotional strategy
Present Category strategies/vision and 4P strategy for each channel
key contact for the Brand Marketing Team with regards to all promotional and customer activity
Continuous analysis of the customer’s position. Work together with Key Accounts Managers to recommend in-store actions aimed at strengthening Reckitt’s position in the category
You’ll succeed because…
…you’re highly analytical, comfortable forecasting and working with a wide range of data to make fact-based decisions. With a background in sales or marketing, you’re able to translate plans into customer marketing actions. Like us, you’re results-orientated and entrepreneurial. You can develop strategies based on real-world insight. And your communication skills mean others will share your vision.
You’ll love it because…
…you’ll get to make an impact like never before. You’ll be responsible for your own projects – we can’t wait to listen to your ideas. The products you help us get out there will make people’s lives better. Our iconic brands will provide an incredible platform for you. And our dynamic, ownership-driven culture will help bring the very best out of you, every day.
MODE OF APPLICATION
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About Reckitt Benckiser
At RB, our vision is a world where people are healthier and live better, so we’re always looking for the next breakthrough that can make a difference. You might not recognize our name, but you will be familiar with our brands - Scholl, Nurofen, Strepsils, Durex, Gaviscon, Dettol, Lysol, Finish, Vanish. They’re the products that protect your world. And we’re proud to call them our own. Headquartered in the UK, we’re a truly global company with operations in over 60 countries worldwide. Our health, hygiene and home products are sold and trusted in almost 200 countries, bringing our vision to millions of people. Ranked in the Top 20 on the London Stock Exchange, our relentless drive to outperform has trebled our revenue since 2000 and quadrupled our market capitalisation. We’re just as demanding of our social and environmental impact too. We’ve cut our carbon footprint by 20% in just 5 years and set new 2020 targets; cutting water use by a 1/3, carbon by a 1/3 again, and for a 1/3 of sales to come from more sustainable products. It’s not PR – it’s progress. And we’re already well on our way to exceeding our targets.