Go-to-Market Strategist

The Team

In this role, you will be working directly with the Chief Market Expansion Officer (CMEO) as Pyypl’s first Go-to-Market Strategist and will get the opportunity to contribute in building and possible manage a team of strategists as the company grows and expands into new markets.

What you will be doing:

Pyypl is experiencing massive growth and is now looking for a Go-to-Market Strategist to join our family of experts. You will play a key role in developing and delivering strategic plans that can impact the whole organization and the wider MENA region.

You will spend most of your time working on market entry and expansion strategy plans, go-to-market strategy plans, business-wide digital transformation projects, commercial due diligence, long-term strategy roadmaps and business growth strategy plans. Your workday and tasks will be varied, but amongst other include:

Be responsible for leading work streams and engagements to collect, analyze, and translate large amounts of qualitative and quantitative data into realistic plans, goals, and actionables
Work closely with respective local teams and industry experts to define the objectives and scope of the Go-to-Market strategy in new markets
Work with the CMEO to translate new market needs into game plans and deliverables
Work with the CMEO to develop game plans using tools such as market analysis, customer research, macroeconomic forecasting, and portfolio optimization
Structure and develop high quality of reports encompassing the relevant analysis, findings and recommendations. Develop competitive analysis and maintain analytical frameworks in order to evaluate and support decision making and allocation of resources, with respect to new business opportunities by Senior Management
Build and maintain effective reporting solutions for executive-level presentations, including Project Steering Committee and Senior Management meetings

What we need you to have to succeed in the role:

Master’s degree from a top-tier University with outstanding academic record
2-4 years relevant strategy consulting experience with functional knowledge in Digital Technology, Digital Business Building, FMCG industry, Retail strategy consulting, Customer segmentation methodologies, B2C Marketing, etc. Experience at top-tier strategy consulting firms (MBB) is preferred but not required
A high level of knowledge in business strategy, market entry strategy, finance, commercial operations, and data analysis techniques
Excellent technical skills with extensive stakeholder management and presentation experience
Strong analytical abilities, both quantitative and qualitative
Ability to work collaboratively in a multinational environment, with teams at all levels
Outstanding interpersonal and communication skills, both written and verbal
Willingness and ability to take initiative and learn independently
Intellectually powerful and agile: curious, rigorous, and creative
Candidates from all academic backgrounds are encouraged to apply
Openness to travel at least 20% of the time
This role will be based in Pyypl headquarters in Dubai, UAE

What we can offer you:

At Pyypl, we don’t just offer jobs but careers. Nothing can replace a start-up spirit with the following benefits:

Competitive salary
Employee incentive program
Autonomy and trust
Flexible working hours
A chance to form and build a tech company and its culture from the ground up
Continuous learning and development
Fast career growth
Regular team fun activities to promote open communication and collaboration
Equal treatment to everyone
We are all about your Pyypl experience. Pyypl is for People!


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About Pyypl Ltd

With Headquarters in Dubai, and offices in other cities including Abu Dhabi, Manama, Nairobi, Maputo and Nursultan, Pyypl Ltd. is a pioneering FinTech company rolling out services across the Middle East, Africa and Central Asia. In Pyypl we are a family of highly experienced digital experts. We are a true product company, extremely results-driven, and always striving to positively surprise our customers.