Overview
Social Media Officer
Job Type Full Time
Qualification BA/BSc/HND
Experience 3 years
Location Nairobi
Job Field Media / Advertising / Branding
Department: Sales & Marketing
Reports To: Marketing Manager
JOB DESCRIPTION
Job purpose:
This role is responsible for a tech savvy individual to manage social media platforms and campaigns by using online tools to brand visibility and maintain company website. The post holder is responsible for the delivery and evolution of our digital communications across our websites and social media pages, as well as for maximizing opportunities to enhance the digital user experience, editing web content and social media pages by monitoring traffic and engagement.
Key roles and responsibilities:
To push sales through social media platforms.
Manage company multiple Social Media pages on a daily basis.
Research on trending topics and matters from different sources.
Identify readers’ priorities and align the social media strategy.
Work with the marketing team and the tours department to ensure content uploaded is in good quality.
Respond promptly to inquiries from the web audience. Enhance the online presence by creating and publishing ATS content and capitalize on publicity via social media channels (includes Facebook, twitter, LinkedIn, Instagram and Whatsapp) etc
Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.
Above all they must be able to offer IT support for both software and hardware and network systems in offices.
Competencies
Effective problem-solving skills
Good communication skills, verbally as well as well as written.
Ability to work outside regular office hours to provide support to customers.
Team player with strong interpersonal skills
Excellent networking skills
Excellent analytical skills and action-oriented output
Passionate about social impact
Requirements
Should be a tech savvy, aggressive, with a minimum of 3 years’ experience in the field. Have a Diploma in public relations, Communications, marketing or any other related field.
Online content management experience (Mandatory)
MODE OF APPLICATION
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About African Touch Safaris
African Touch Safaris ltd (ATS)is an expert in group, incentive & individual travel. We are a division of the ATS Travel Group, a privately held, owner managed company that has grown over the years into one of East Africa’s leading Travel Agency. We are members of ASTA , IATA , KATA as well as the Chamber of commerce . Since our founding in 1998, we have striven to make travel simple, worry-free, and fun for our corporate and leisure customers alike. Your complete satisfaction is only the first of our goals - we want your travel experience to be memorable in positive ways, and to expand and enrich your life as nothing else can. Our Brands ATS Adventures ATS Travel ATS Groups ATS Corporate Management Travel
